HAYDEN CONSULTING GROUP SERVICES
Hayden Consulting Group is focused on the US Commercialization and Market Access space – exclusively. The payer, reimbursement and commercialization market dynamics are extremely fragmented, complex and produce distorted incentives. Companies that understand these dynamics, can create unique opportunities for success. HaydenCG partners with our clients to provide them with winning strategies, backed by facts and data, and to accelerate their performance in the market.
MARKET ACCESS
Optimize your Investments
Expertise in navigating and winning in the complex world of access and reimbursement
Strategic guidance on the investments which pay off, and the ones that don't
Knowing where Market Access is heading, not where it has been
COMMERCIALIZATION SERVICES
Focus on What's Critical
Pre-launch, launch, growth and maturity - the brand lifecycle phases all require focus and all can provide opportunities to create differentiation
Linking your Access investments with your Sales and Marketing pull-through are great white-board concepts, but uber challenging in a matrixed organization
HaydenCG brings technology, analytics and strategy to the fore of bridging these gaps and making implementation work
SCENARIO PLANNING - PUBLIC POLICY
Preparing for Change
Healthcare, and medicines specifically, are under constant scrutiny from policy-makers
Not all proposals require contingency planning, but some could drastically alter competitive dynamics
Understand the "what", the "how" and the "why" of critical policy proposals - so the answer to, "now what?" is in your back pocket right when you need it
